Create with Purpose Transforming Brands

Spinach is a boutique qualitative research consultancy founded by Lucy Morris in 2002 – we are qualitative research experts with a deep curiosity and wide-ranging experience. We believe qualitative research is more actionable when led by senior practitioners. Through being hands-on, we deliver stronger insight, guidance and a high quality service which enables our clients to create with purpose.

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Creating enduring value

Expertise facilitates sharper insights and fresh ideas – we help the brands we work with have the edge in creating genuine brand love, impact and growth.

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A wide range of clients
Work & clients
Working in the UK and internationally

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Work with us

If your brand wants to inspire, empathise and make a real impact on people’s lives - we’d love to work with you. Call 07712137383 or email

please do get in touch

Nexus House
2 Cray Road
DA14 5DA
+44 7720 083618

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